St. Pierre Digital · content architecture · 2026-08-04
Every angle has a door. Every door feeds one application.
The whole content strategy on one board: which pain a contractor feels → the contrarian angle that makes them click → the type of content you run → the landing page that matches it. Six lanes, ten pages, nine free doors — all converging on the hub and the four-question application.
B2B · $1M→$10M home-services ownersOffer: 10+ new {niche} jobs in 6 weeks. Or you don't pay.CTA: Learn More · @alexstpierre · with Claude
01
The routing board
read left → right · click any page
The pain they feel
The contrarian angle
The content you run
Where you send them
↓ every lane above converges here ↓
The super hub
The Kits Hub
All 9 engine kits + self-install downloads under one roof.
stpierre.ai/kits
→
The application
4 questions
Short Typeform — no long form, no friction.
start.stpierre.ai
→
The filter
See if they qualify
Right trade, right revenue, ready to stop buying leads.
→
The outcome
Book a call
They pick a time. The whole system built with Claude.
Two depths of door → same hub: free doors (no-email lead magnets, top of funnel) · engine kits (the 10 system pages, mid funnel)
02
The ten landing pages
9 engine kits + the hub
03
The nine free doors
no-email lead magnets · top of funnel
04
Canon baked into every cell
CANON.md · amended 2026-08-04
Offer: "10+ new {niche} jobs in 6 weeks. Or you don't pay." — pay-on-results stays.
Every hook names the niche in the copy itself.
CTA is "Learn More" on every deployed Meta ad.
Say "with Claude," never "with AI." First-person "I build / I run."
Handle @alexstpierre only · company is stpierre.ai.
It's a promise, not a guarantee — no "risk-free / money-back."
Economics are niche-scoped — "high-ticket" banned on low-ticket trades (CL, CF).
Ad ↔ caption ↔ landing page ship as one aligned triplet.